Psychological Aspects ofThe Concept ofLonglifeLearning: Motivation Vectors

The article aimed at the theoretical analysis of motivation factors in lifelong learning froma psychological perspective. This research is based on qualitative methodology. The main toolkit consisted of content analysis and grounded theory elements. It was shown that a more thorough understanding of learning helps people see lifelong learning as having an interest in improving communities and society in addition to having an economic focus. Findings show that at the heart of continuous learning lies intrinsic motivation. Namely,the internal drive fuels individuals to seek out new knowledge without the need for external rewards and fear of external punishment. Lifelong learning and lifelong education should be clearly distinguished. Institutional factors of lifelong learning motivation are negative ones, ‘factors of fear’, while personal factors of motivation are positive ones, ‘factors of opportunities’